Company Y-Emerging Cross-border Ecommerce Platform

(2023年01月04日)

https://www.gosdwan.com/sd-wan-for-small-business/

SD WAN For Small Business
Company Y is one of the popular B2C e-commerce platforms that have emerged in recent years, establishing an all-category system that combines "independent online stations", "brick-and-mortar stores" and logistics and delivery. The company has gradually become one of the regional leaders in import O2O, with its main online focus on shopping experiences including group purchase, comments and private promotions, as well as community reach, social networking and logistics nodes as its key offline promotional approaches.

Company Y disruptively adopts the online + offline (i.e. O2O) cloud business operation model, providing through brick-and-mortar stores various high-quality beauty products, maternal and infant products, high-end food and various innovative product experiences from around the globe, while each store functions as an offline after-sales service center. Meantime, independent online stations form a powerful e-commerce platform covering over hundreds of thousands of high-quality products to meet all kinds of needs.

After successful financing, the company has expanded its offline store network at a rate of more than 10 stores per quarter, quadrupled the number of employees, and significantly increased its offline partner operations staff. In order to meet the needs of rapid corporate growth and secure cross-domain access to e-commerce websites, Company Y embarked on the transformation of sd wan professional services network to stand firm amidst the risks with more standardized management.

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Internet Access Behavior Management
When the number of domain users managed by an enterprise reaches a certain scale, the Internet access behavior management function needs to be configured to supervise outbound traffic. The system monitors, tracks and records URLs accessed by the users. It allows accesses to legal URLs but forbids accesses to illegal ones or gives a warning to the users. The monitoring of every access behavior is traceable down to the specific user.

Intelligent Routing
The routing policy for accessing URLs in different geographic regions needs to select different access links according to the location of visited URLs to avoid problems such as route bypass. The SD-WAN enables intelligent routing selection and matching for global traffic according to the whitelist or traffic signature.

IP Address Replacement
Mainstream e-commerce platforms usually lock user accounts with their IP addresses. After network reconstructing, a user can replace the local intranet IP with a remote idle Internet IP, or change the bound IP as needed.

Unified Threat Management (UTM)
An e-commerce website with its own server can attract traffic through marketing campaigns but involves security risks. In September 2004, IDC first collectively referred anti-virus, firewall and intrusion detection as Unified Threat Management (UTM), which has attracted wide industry attention. It integrates multiple security features into one hardware device to form a standard unified management platform. The SD-WAN products integrate multiple UTM features, which may not be enabled in a running system. Different types of white box hardware can be selected based on security performance requirements, and built into an integrated SD-WAN uCPE solution.

Highlights of Technical Design In SD WAN for Small Business
Centralized Mnagement
The newly deployed SD-WAN solution is no longer centered on router-based devices, but on business applications as the management center. A centralized control plane greatly simplifies network maintenance, freeing all branches and access nodes globally from network maintenance issues, thus presenting an overview of the business goal for the customer.

Unified Threat Management Deployed Through uCPE Service Chain
With infrastructure cloudification and business globalization, enterprises', infrastructure and applications have been moved from the data center to edge nodes, with possible vulnerabilities in every access point and network element. We can configure security mechanisms and policies in uCPE at the edge nodes oriented to the customer's business features, and threat intelligence service subscriptions to identify and block threats.

Intelligent Routing
SD-WAN path acceleration is used for accessing specific overseas e-commerce platforms while existing Internet path for local e-commerce platforms to avoid global route bypass.

Low-latency and Light-load Cloud Switching Network
To avoid traffic congestion and route bypass caused by accessing overseas cloud platforms, the overseas SD-WAN gateway interconnects with Cloud Exchange to obtain low-latency, light-load cloud access, thus ensuring access stability.

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